Fridrich & Clark Realty, LLC
Seller’s Guide
Steps to Selling
Prepare the home for market - staging, decluttering, dressing up or simplifying the current décor so the property shows in tip-top condition.
Explain the process - the jargon, the technical language, the timing of events, the major hurdles, and the need for legal involvement when necessary.
Pricing and marketing strategy - the most important decision a Seller can make is pricing the property. Too high of a price and the home sits for weeks with multiple showings and no offers. Too low of a price might mean that money is left on the table.
Marketing, Marketing, Marketing - networking with other agents both inside and outside of my firm, deciding on advertising resources, using a complete array of digital efforts to publicize the property, arranging showings, answering questions of other agents or potential buyers.
Advising and explain offers - while the process may be the same in each situation there are always nuances to how one should proceed.
Negotiating - while the client always makes the ultimate decision about any transaction, my role is often to explain and develop nuances of the best way to proceed, resulting in a successful transaction.
In all matters, one of my favorite mantras is to remind people that my job is staying calm when all others around are losing theirs.
Contact Sam or Phillip via Contact Page
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Sam Coleman, TN License # 276814 | Phillip Stewart, TN License # 374809
Fridrich & Clark Realty, LLC 615.327.4800
